Tailored eyewear
When you sell glasses that don’t use a single screw — that can be sat on, bent and even left under the sun for hours in awkward angles and not break — the product clearly speaks for itself. In fact, Berlin-based eyewear company Mykita is so refreshingly free from marketing gloss that their spring summer campaign for 2016 simply uses the founder’s friend’s daughter, his dog and his dog-sitter…