Exploring the last frontier
Uncle Nelson Howe sent 3 million viewers into hysterical laughing fits when a viral video of him swearing in Thai was posted on YouTube in March. Scripted, directed and shot in just a day by Salmon Books’ cash cow writer, Thanachart “Benz” Siripatrachai, the video propelled Thanachart’s book it was unashamedly peddling — New York 1st Time — to bestseller status.